A new paradigm of Entrepreneurship to revitalize business from the Credit Crunch

Einstein: "You can't solve a problem with the same mindset that created it" !

Whilst all organizations share the same types of problems during these difficult times, their approach to them is usually culturally biased and often set in their past.

New solutions are required that are grounded in sharp strategy, understand the organization's values, reconcile the competing demands of the perspectives of all stakeholders including shareholders, employees and customers, plus solid branding and impeccable design.

We will help you develop this new paradigm of entrepreneurship that perfects the integration between human (values, attitudes and potentials) and organizational factors (structures, systems and processes) that arise from differences in national, organizational, functional, disciplinary and cultural orientations that each play a central role in the sustainable growth and performance of every organization.

Our strength derives from a unique combination of extensive consulting and rigorous research and intellectual capital captured in our databases and diagnostic tools. Founded 20 years ago by prof. dr. Fons Trompenaars, we work in small teams of experienced senior-level consultants who collaborate closely with our clients, many of whom are Fortune 500 organizations. Co-founder Charles Hampden-Turner is one of the most original thought leaders on the topic of reconciling cultural dilemmas.

We start from culture…. because all parts of society are faced with culture that provides the context defining much of the essence of the relationship between people and the environment in which they work, rest and play. Culture is all about giving meaning.

Let us help you build a winning culture to revitalize your organization by reconciling the competing demands from the short versus long-term, stability and change, tradition and innovation, public and private interest, planning and laissez-faire, order and freedom, and not less from standards versus exceptions.

Database & Tools

We make culture tangible and measurable, not "touchy, feely or vague".

We have the largest cross cultural database in the world in which we have captured the key business issues that relate to cultural differences. Together with our corporate and dilemma databases, we have approximately 100,000 records from over 100 countries that underpin our work and enable us to benchmark challenges faced by our clients. This rich intellectual capital offers direction to solutions for improved performance and future sustainability.